@chadkurosawa · Healthy Living
Certified personal trainer, sourdough baker, homeschool dad of three — I document what it actually takes to build a healthy life around a family, not around a gym schedule. The training, the organic meals and sourdough made from scratch, the travel that doesn't derail either one. Backed by real training expertise, not just a following — content built to get your product results, not just views.
*New to brand partnerships, not new to the work — years of hands-on training and coaching experience, applied to content that actually delivers for your brand.
About
I've spent years as a certified personal trainer, helping people build routines that actually stick. Somewhere along the way, sourdough baking and homeschooling three kids became just as much a part of that life as the training itself. I'm new to creating content for brands — but not new to living this honestly, camera on or off. This site is where that daily routine and brand partnerships meet.
The lifestyle
It's not training content, food content, and family content stitched together — it's what a genuinely healthy routine looks like when it has to work around a family of five.
Training as a certified personal trainer — real programming, form cues, and workouts that fit around a family schedule. A fit for activewear, supplements, and equipment.
Reels · ProgrammingOrganic meals and sourdough baked from scratch at home — starters, loaves, and the treats that make healthy eating feel worth it. Built for food, flour, and kitchenware brands.
Recipes · Bake daysHomeschooling three kids sets the schedule everything else runs on. Training and meals are built around a homeschool day — the content features me, not my kids. A fit for homeschool, family wellness, and time-management brands.
Day-in-the-lifeKeeping the same routine intact on the road — local markets, outdoor training spots, eating well away from home. A fit for travel, hospitality, and gear brands.
Vlogs · GuidesContent formats
I'm new to brand partnerships, so instead of a portfolio of past work, here's exactly what I can create — four formats built around how I actually use products.
First impressions, on camera, unscripted — I open it, react to it, and show exactly what's inside the way a real customer would.
Reels · First lookA clear walkthrough of what a product or service actually does — features, setup, and how it fits into a routine, explained plainly.
Reels · DemoA few days or weeks of real use, then a straight take — what worked, what didn't, whether I'd actually recommend it. No script, no forced positivity.
Reels · In-depthThe products already in my daily routine — training, cooking, family life — shown exactly how I use them, day to day.
Reels · Day-in-the-lifeHow a collab works
You reach out (or I do) with a product or campaign brief. We check it's a real fit for the fitness / organic food / travel audience before anything else.
I pitch 2–3 content ideas that fit how I actually use the product — a workout, a recipe, a trip — so it reads as routine, not an ad.
Filming and editing happen on my end. You get a draft to review before anything goes live.
Final content posts on the agreed timeline, plus raw files and usage rights handed over as discussed.
How I partner
The products I feature are the ones I keep buying myself. I'd rather commit to fewer brands and stay with them than post once and move on to the next one.
Ongoing over one-offRepeat features build more trust with my audience than a single sponsored post ever will — and more value for you over time.
Only what I'd actually useI don't take on partnerships outside what already fits my routine, so the recommendation still holds up long after the post date.
Consistency compoundsThe longer a brand stays part of the content, the more it reads as part of my life — not an ad inside it.
Who this works for
Organic & whole-food brandsIngredients, snacks, and treats that hold up under a "what's actually in my kitchen" lens.
Activewear, fitness gear & supplementsProducts tested in real training sessions, backed by an actual CPT.
Baking & kitchen toolsFlour, starters, scales, and cookware that earn a spot in a from-scratch sourdough kitchen.
Homeschool & family wellnessCurriculum, planning tools, and family-oriented brands that fit a homeschool household — content features me, not my kids.
Wellness travel & outdoorDestinations and gear that support staying active and eating well as a family, away from home.